Xhilarate is a design agency located in the Northern Liberties neighborhood of Philadelphia who is dedicated to creating innovative and interactive experiences with an unyielding passion to create the extraordinary.
The agency works with the best; from startups to established Fortune 500 enterprise and boasts a growing roster of brands across B2B, B2B2C and CPG. This diverse client base gives Xhilarate insight into trends across a range of industries and allows them to work with their client teams to experiment, iterate and drive greater engagement.
The core leadership consists of four partners – Zave Smith, a commercial photographer and business lead, Michael McDonald, an award-winning design director, Russ Napolitano, leading new business efforts and client relationships, and Norm Alger who provides strategy & creative for the group. The operational model is agile and Xhilarate provides each client with a custom-built team for the specific needs that best serve their challenges.As Russ describes their approach, “We allow and encourage ourselves to become an extension of the client team and to be fully integrated in their process, adding value every step of the way. All while having an opinion and a point-of-view, after all, this is what clients are paying us for.”
Zave adds, “So often clients put a lot of work into developing promotional platforms like a new app or website, but struggle around content development. We believe in a more holistic approach where content, strategy, design and branding are developed together to offer a more powerful means for clients to tell their story.”
We’re proud of our Philly roots and it’s fantastic to be recognized by our own creative community. Philly Ad News is published by The Philly Ad Club. For more than 70 years, The Philly Ad Club, a non-profit organization, has served the industry’s professionals with distinction. It is one of the region’s largest and most active trade associations, with more than 2,500 members. It represents Greater Philadelphia Ad Agencies, Greater Philadelphia Digital Agencies, Philadelphia Media Buying Agencies, other specialty agencies, Public Relations firms, Greater Philadelphia Broadcast and Print Media, and more.
Xhilarate is a design and branding agency in Philadelphia that creates visual brand experiences that engage people, excite the senses and inspire our inner awesome. We are the arsenal of innovation. Xhilarate is a design consultancy dedicated to creating innovative brand and interactive experiences with an unyielding passion to create the extraordinary.