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NEWS & INSIGHTS

Xhilarate’s Branding Experience Elevates Cannabis Brands

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Xhilarate extends its branding experience into the cannabis space through the launch of Fluxsy.

Fluxsy – a one-stop branding and design agency with a focus on customer-facing cannabis brands in the health & wellnesamp; beverage, pharmaceutical, wine & spirits, CPG, pet care and adult recreational industries.

Fluxsy leverages our 30-years of branding and design experience and seamlessly integrates it with our west and east coast strategic partnerships with knowledge experts in CBD and cannabis, manufacturing, sales, compliance and regulations, finance and go-to-market strategies. Together, we will help to get your product on shelf quickly, efficiently and in a way that effectively engages with customers.

Ya’Mon Cannabis Infused Energy Drink

Xhilarate partnered with a wine & spirits marketer to develop a product concept for a new cannabis-infused shooter energy drink targeted to Gen Z and Millennials.

Project Scope
+ Category Assessment
+ Brand Essence Strategy
+ Target Audience Profiles
+ Themes and Mood Boards
+ Structural Packaging Evaluation and Recommendations
+ Logo Design Packaging Design
+ Go-To-Market Strategies

Prism Concentrates

Xhilarate partnered with Ilera Healthcare to develop a website for its new line of Prism Concentrates.

Project Scope
+ Look and Feel
+ Website Design and Development

Oz Gardenz

A Washington State photographer and multi-generational entrepreneur decided to trade in his camera for a small cannabis farming business. The family decided to name the company OZ Gardenz – paying homage to a place that is away from the ordinary.

Project Scope
+ Brand Essence Strategy
+ Mood Boards
+ Logo Design
+ Packaging Design

Truman’s Hemp Co.

Truman’s Hemp Co., headquartered in Philadelphia, was founded by two entrepreneurs whose goal is to market smokable hemp, the low-THC and high-CBD variant of cannabis. The company was named after their loyal farm dog, Truman, and it sources its hemp from their closely managed West coast farms.

Project Scope
+ Brand Narrative
+ Mood Boards
+ Logo Design – Brand Identity and Truman the Dog Icon
+ Packaging Design
+ Illustration
+ Photography

Populist Cannabis

Type 7 Manufacturing, located in Berkeley, CA, brings cannabis product ideas to life. They partnered with Xhilarate to help increase shelf impact and communication for Populist – their own premium and affordable line of extract vape pens.

Project Scope
+ Category and Brand Assessment
+ Logo Redesign
+ Packaging Redesign
+ Website Design and Development
+ Sales Postcard

Ilera Healthcare

Xhilarate partnered with Ilera Healthcare. PA’s premier medical marijuana cultivator, processor and dispenser to launch Freedom – a new formulation to its extensive therapeutic product line. In addition, Xhilarate created product benefit icons for the entire line of Ilera Healthcare products for use on packaging, website, and a range of promotional materials.

Project Scope
+ Packaging Design
+ Icon Design

DeAngelo Brothers Productions

Steve DeAngelo who is known as the “Father of the Cannabis Industry” and his brother Andrew are co-founders of Harborside Health Center in Northern, CA. They partnered with Xhilarate to help explore concepts for a new business venture – DeAngelo Bros. Productions.

Project Scope
+ Logo Design
+ Business Cards
+ Promotional Swag

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Xhilarate is a design and branding agency in Philadelphia that creates visual brand experiences that engage people, excite the senses and inspire our inner awesome. We are the arsenal of innovation. Xhilarate is a design consultancy dedicated to creating innovative brand and interactive experiences with an unyielding passion to create the extraordinary.

Judy Kavlin
Judy Kavlin
Kalvin Public Relations
Russ Napolitano
Russ Napolitano
Creator of Opportunities
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